May Markets Shine

The celebrated markets of the San Francisco Bay Area and Los Angeles County often overshadow the incredible, yet unsung, farmers markets of San Diego.  There are fifty markets in San Diego supported by more certified organic farmers than any other county in America, over 320.
At least one market is open every day of the week, supporting most of the communities in the area. This type of shopping enables us to follow in the footsteps of the great food cultures where purchasing the freshest ingredients is a daily ritual.  The choices are remarkable–a wide variety of fruits, vegetables and nuts grown in micro-climates ranging from sub-tropical to temperate.

Most weeks, I visit three or four markets, buying enough for a couple of days and keeping me connected with the farmers and vendors.  Some of my favorites are  Archi’s Acres, JR Organics, Sage Mountain Farm, Suzies Farm, JR Organics, Tom King Farms, Conscious Cookery and Koral’s Tropical Fruit Farm.  Each market reflects the feel of its community, becoming de facto social centers.

A few years ago, shortly after I created www.thevegetarianguy.com, I began filming my culinary finds, the farmers and community members.  Over time, my blog has expanded into sharing new discoveries, tastes and recipes while applauding the efforts of local food heroes wherever I go.

My short videos provide introductions to the farmers, products and the unique atmosphere of the markets. This portal into the San Diego markets gives a taste of what is possible and shows the path to connecting the dots between food, farms and life. The following is a sampling of my recent videos.

Spring at the Little Italy Mercato

Imperial Beach, A Vegetarian Farmers Market

San Diego County Macadamia Nuts

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